Color is in 100% of our lives, and is a very large percentage of the work we produce today. About 8% of the population, however, has some sort of color deficiency. Color blindness tests can identify color-defective vision, and provide a baseline of knowing what type of color deficiency you have—and to what extent. How does this affect you, your design, and your brand? In this session, you will learn how to test for color vision defects, how to respond to color-deficiency, and how to incorporate color into your design so that all people can see it effectively.