Dr. Erica Walker received a BA in Film Production from The University of Colorado, Boulder, a MS in Graphic Communications from Clemson University, and a PhD in Curriculum and Instruction from Clemson University. Before returning to the classroom, she worked in many areas of graphic communications from print buyer to co-founding a film production company specializing in feature length documentaries to developing websites for a multi-state news organization. Initially joining the Department of Graphic Communications at Clemson University as an Adjunct in 2012, she was recently promoted to Assistant Professor. She regularly speaks at conferences on topics including classroom research, implementing Adobe products, color management, and Design Thinking.
Tuesday, 8:30 a.m. – 9:15 a.m. Case Study: Are You for the Orange Team or the Red Team?
Clemson fans are passionate about their teams and proudly wear orange every weekend. Clemson Orange is critical to the University’s branding, but it rarely looks correct on video boards at live sporting events. Managing color input, viewer tolerances, and ambient lighting—to name just a few—are all influencers. Erica Walker will share the findings from an experimental study focused on managing brand colors on large-format video displays. By working with R&D teams from two screen manufacturers, a path is created to more predictable color consistency within this volatile setting.
Sunday, 11:10 a.m. – 12:10 p.m. Color Management Success Starts with Inputs
Developing great media that works across different outputs requires understanding color from the very beginning of the process—image capture and preparation. Establishing best practices for creating camera profiles and prepping and handling images in Photoshop is vital to getting the best color. Attend this session and learn how to manage color from the start of the process while considering the final output when it counts the most—from the very beginning.